Riversleigh Essay Example For Students

Riversleigh Essay â€Å"65 MILLION YEARS OF CONTINENTAL WALKABOUT†The Riversleigh uncovering site gives perspectives on life in Australia at sequentially various periods. These various periods are what lead Australia to its novel condition and natural surroundings of today. This cutting edge appearance created in the Eocene time. The underlying states of the early Paleocene and Eocene periods the land masses where encountering tropical climate conditions. Lavish lively rainforest created in these conditions. Examinations between leaves qualities can be seen at Maslin inlet here leafs from the Eocene time frame are like present day notophyll backwoods. In any case, Eocene leaves despite everything held an unmistakable quality on account of Nothofagus and conifers. The landmasses of Australia and South America were as yet coupled by method of Antarctica. Through this situating it was workable for rainforests to reach out between the landmasses. Courses were built up because of the associations; b e that as it may, there were irregular breaks in the course. The breaks were cause by archipelagos and so on. At long last the eastern part was shut when Australia isolated somewhere close to 45 and 38 million years prior. Nonetheless, the landmasses of Australia and Antarctica isolating brought recently secluded kinds of timberlands that incorporated various sorts of trees, including Nothofagus. The way that it was usually connected with South America represents a few similitudes with woods of today in Tasmania. Revelations of different fossilized creatures likewise recommend the once association of the landmasses. Since the partition of Australia it has been going a northern way. This northern development is around 11 cm every year. Hence, around 25 million years prior the landmass was really ten degrees further south. The southerly situating recommends that Australia was invaded with rainforest. The Riversleigh’s discoveries show that Australia’s northern district o nce had a rich rainforest. Stores found at the Simposn desert propose focal Australia had a shut woodland. However, possibly less assorted than backwoods jacketing the northern locales. Present day Rainforest offer a mind boggling history of the Australasian areas rainforest. The ‘palaeoaustral’ rainforest have taken shelter in northeastern QLD and the mountains of New Guinea. The birthplaces of New Guinea’s woods have Gondwanan roots. Regardless, the rainforest of the area must be made by â€Å"†¦drifting miniaturized scale mainland fragments†¦Ã¢â‚¬  that created woodlands roots in Gondwanan, India, and so on 15 million years back landmasses from southeastern Asian plates and the Australian crustal plates impacted and were separately â€Å"†¦shoved down each other’s throats.† Thus a decay of Australia’s rainforest in the focal and northern locales because of develop of mountains. Presently, climate would be influenced and pe rhaps gainful precipitation would be lost to the good countries of New Guinea. Expanding issues were lasting polar icecaps, and cooler maritime temperatures. In this manner, viably lessening the measure of precipitation and a phase of cooling and drying happened. Movement of creatures and plants (rainforests) were expanded with the contact of Asian land. Different gatherings could make advantageous advances by utilizing the relocation courses. These movement courses, which permitted reptiles, frogs, flying creatures, bats, and rodents relocate into Australia. Before crashing into Asia and its division with Antarctica Australia may have bolstered biota, which included Eurasian and Gondwanan bunches. The proof for this originates from rich fossil stores at Riversleigh. â€Å"Riversleigh’s fossil stores show that various vertebrate gatherings most likely previously entered Australia from south eastern Asia in excess of 30 million years ago.† There is no relating proof of Asian taxa inside Australian plants since the last 15 million years. Subsequently, they had just attacked before the crashes. Ice sheets lead to an expansion annihilation of Rainforest. Presently, pockets and fixes of woods were left. The rest of the woodlands were sufficiently fundamental to safeguard instances of age-old rainforest gatherings. The crushed rainforests were supplanted by exchanging backwoods of wet and dry sorts. Variety in the world’s atmosphere demonstrated hard for creatures attempting to go to and fro. Presently, prairies and forests followed which prompted kangaroos starting to broaden. Australia was not affected glaciations during the Pleistocene Epoch (ice age). In any case, it had an effect on the advancement of Australia’s biota. History .ud7aab26630b6cdd2e29725b072bc0363 , .ud7aab26630b6cdd2e29725b072bc0363 .postImageUrl , .ud7aab26630b6cdd2e29725b072bc0363 .focused content zone { min-stature: 80px; position: relative; } .ud7aab26630b6cdd2e29725b072bc0363 , .ud7aab26630b6cdd2e29725b072bc0363:hover , .ud7aab26630b6cdd2e29725b072bc0363:visited , .ud7aab26630b6cdd2e29725b072bc0363:active { border:0!important; } .ud7aab26630b6cdd2e29725b072bc0363 .clearfix:after { content: ; show: table; clear: both; } .ud7aab26630b6cdd2e29725b072bc0363 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; obscurity: 1; change: haziness 250ms; webkit-change: murkiness 250ms; foundation shading: #95A5A6; } .ud7aab26630b6cdd2e29725b072bc0363:active , .ud7aab26630b6cdd2e29725b072bc0363:hover { darkness: 1; progress: mistiness 250ms; webkit-progress: mistiness 250ms; foundation shading: #2C3E50; } .ud7aab26630b6cdd2e29725b072bc0363 .focused content zone { width: 100%; position: relative; } .ud7aab26630b6cdd2e29725b072bc0363 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; text style weight: striking; edge: 0; cushioning: 0; text-enrichment: underline; } .ud7aab26630b6cdd2e29725b072bc0363 .postTitle { shading: #FFFFFF; text dimension: 16px; textual style weight: 600; edge: 0; cushioning: 0; width: 100%; } .ud7aab26630b6cdd2e29725b072bc0363 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; fringe sweep: 3px; box-shadow: none; text dimension: 14px; textual style weight: intense; line-tallness: 26px; moz-fringe span: 3px; text-adjust: focus; text-design: none; text-shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: outright; right: 0; top: 0; } .ud7aab26630b6cdd2e29725b072bc0363:hover .ctaButton { foundation shading: #34495E!important; } .ud7aab26630b6cdd2e29725b072bc0363 .fo cused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .ud7aab26630b6cdd2e29725b072bc0363-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .ud7aab26630b6cdd2e29725b072bc0363:after { content: ; show: square; clear: both; } READ: Irving Textual Analysis of The Legend Of Sllepy Hollows Essay

Essay on Legalize Marijuana Teen Esaay

Paper on Legalize Marijuana Teen Esaay Paper on Legalize Marijuana Teen Esaay Esthela Obregon Per 3 Legitimize Marijuana The utilization of weed is an exceptionally dubious issue today on the grounds that numerous individuals just consider it to be an approach to get â€Å"high†. The facts demonstrate that maryjane, otherwise called cannabis, is an immense recreational medication yet it is likewise a major assistance to individuals with clinical issues. It is an incredible solution for uneasiness issues, stomach agonies, and resting issues also. There are numerous medications utilized for what weed executes to. It has been authorized in Colorado and Washington as of late and is by all accounts a success to the extent the measure of individuals devouring it up until this point. Weed is an all-common plant that develops with no individual creation and delivering it. It is a plant that is dried and devoured, it isn't some pill you take that is delivered and made that you have no clue about what it is made up by. Weed can help fix numerous issues far and wide, for example, a sleeping disorder, stoma ch torments and cerebral pains. There are a lot progressively little issues that can be understood by a characteristic plant that is viewed as illicit. It tends to be said that pot is manhandled yet there are numerous legitimate medications that are mishandled just s much if not more. I don’t accept that colloquialism cannabis is mishandled is a decent contention for it to be unlawful. Vicodin, Tylenol with Codeine, OxyContin and Percoset and a lot more are for the most part sedates that are exceptionally mishandled and legitimate. These medications are exceptionally manhandled and considerably more risky than maryjane. These different medications that are mishandled are additionally available to fix one issue of the body and can't be utilized for different diseases while pot can assist with taking out numerous issues without a moment's delay with one â€Å"medication†. Glaucoma is one condition that can be alleviated by pot. It is a condition wherein pressure on the e yeball increments after some time causing obscured vision, torment and might prompt loss of vision. Cannabis has dynamic synthetic mixes called cannabinoids that guide in restricting weight in the eyes. Restricting the weight in as far as possible the harm being never really eye. This is only one case of weed helping ailments. THC is the substance that normally happens on the maryjane plant that is liable for the cannabis high. Maryjane is illicit in light of the fact that the legislature accepts there isn't sufficient research and tests done. The effects of cannabis could be an explanation the vast majority trust it is awful and ought to be unlawful. With a little research, you will find that it isn't excessively terrible. The general population spends charge dollars on numerous tasks inquiring about scraper much THC it takes to make an individual seriously sick when it is almost difficult to make somebody for all intents and purposes sick from THC. My supposition on the effects of maryjane is that it doesn't influence the mind, or as

Journal Of Climate Strategies And Management-Myassignmenthelp.Com

Question: Dissuss About The Journal Of Climate Strategies And Management? Answer: Presentation Etihad Airways is a standard carrier just as the second-greatest aircraft of the United Arab Emirates. The carriers focus of activities is situated in Abu Dhabi, neighboring the national air terminal in that city. Etihad began the flight business in 2003 and now does more than 900 airdrops per week to in excess of 119 freight and traveler terminuses in Africa, the Middle East, Asia, Europe, the Americas and Australia. They do this with a caravan of 131 Boeing and Airbus planes as indicated by the aircrafts most recent money related report. Etihad transported 15 million explorers in 2015, an expansion of 23% from the earlier time, getting salaries of $9 billion then a net benefit of $ 100 million (Adi et al., 2013). It is basically founded on Abu Dhabi International Airport. Alongside its essential activity of shipping voyagers, Etihad Airways similarly works Etihad Cargo and Etihad Holidays. In 2015, the organization presented its transporter gathering (coalition) known as Etihad Airways Associates, that comprise of Jet Airways, Alitalia, Niki, Air Berlin, Air Seychelles notwithstanding Air Serbia. Aside from Alitalia, Etihad Airways has some sectional offer monies in the contributing transporters. In addition, it has value interests in Virgin Australia, that is yet to recorded formally as an Etihad Airways Associate. In this way, buying tickets under these related is converged into a solitary framework. The Subject of Sustainability The centrality of manageability is the assessment of how typical structures work, stay unique and make all of that its necessities for the science to stay in modify. It besides sees that human improvement takes assets for keeping up our current lifestyle. There are unlimited cases all through mankind's history where a development has harmed its condition and really affected its own particular endurance possible results. Supportability thinks about how we may live in simultaneousness with the trademark world around us, shielding it from harm and pummeling (Brian Erin, 2015). People exist now in a forefront, consumerist and urban proximity all through the world and we gobble up a noteworthy proportion of trademark assets dependably. In our urban fixations, we gobble up more force than the individuals who live in typical settings and urban focuses utilize more force than normal basically, keeping our streets and gathering structures lit, to control our machines, our warming and other open and family control necessities. Saying this doesn't induce that that reasonable living ought to just concentrate on individuals who live in urban fixations, in any case, there are upgrades to be made any place - it is surveyed that we use around 40% a greater number of points of interest dependably than we can return and that necessities to change. Supportability and sensible movement center around altering that basically between battling needs - our need to advance inventively and monetarily, and the necessities to make sure about the conditions wherein we and others liv e. Manageability isn't just about the earth; it is also about our thriving as a general populace in guaranteeing that no individuals or extents of life proceed by virtue of customary request. It is also about looking at the more drawn out term impacts of the moves mankind makes and making a solicitation about how it might be pushed ahead. A portion of the activities of maintainability are sustainable power source, gracefully chain straightforwardness just as item re-structure to diminish ecological effect. Monetary advancement as a mainstay of supportability shows the most dangerous the same number of individuals can't resist repudiating political conviction structure what is and isn't financially solid, and how it will affect affiliations and by improvement, occupations, and employability. It is additionally about contribution improvements to affiliations and particular relationship to hold fast to supportability oversees past their basic administrative fundamentals. Also, to engage and bolster energizing forces for the normal individual to do their bit where and when they can; one individual can at times satisfy a lot, in any case, taken as a get-together, impacts in two or three spaces are absolute. The free market activity is a business in nature, and present-day life needs an immense measure of advantages each and every day; for the earth, getting what we eat up solidly controlled is the essential issue. Monetary change is connected to giving individuals what they require without trading off the individual satisfaction, particularly really taking shape scene, and decreasing the money related weight and show of settling on a decent decision (Christian Cecilia, 2016). Not in the least like most sorts of transportation, flying has no authentic other alternative to the liquid invigorates that are starting at now used. There is also need to tie down access to liquid empowers as the flexibly of fossil alternatives is depended upon to diminish and moreover end up being costlier. Making alternatives that can reduce environment influencing spreads while in like manner fulfilling the arrangement reasonability rules is basic. The crucial practicality measures are that creation may be legitimate for the long stretch and subsequently not battle with the age of staples or access to consumable water, don't hurt biodiversity and use as meager a zone of land as could be permitted. As showed by the IATA, organizing in elective occupies after some time could enable an abatement observable all around movement industry's releases by up to 79% every through it lifecycle (Dan et al., 2015). Beginning today, it is possible to use elective fly stimulates that rely upon such endless sources, for instance, camellia, jatropha, green development, animal oils, fats and various sorts of coal-based sources, for instance, waste from industry, nuclear families, agriculture, officer administration, paper plants and so on. These two subtleties license up to a half blend in with the standard oil subsidiaries to ensure the high necessities related to engines and furthermore fuel gracefully systems on an aircraft and the ground. Exercises are in progress in different countries worldwide to evaluate the probability of conveying elective legitimate stream empowers considering economical sources. These exercises normally take the condition of association stretches out among open and private players. Potential Benefits of Adoption of Sustainability Associations that viably grasped reasonability procedures can offer some accommodating systems and instruments. Associations are in the matter of making items and undertakings for customers for an advantage; giving additional social and normal focal points isn't regularly thought to be their fundamental strategic. Regardless, forward-looking associations have endeavored to describe and execute measures of sensibility in the conviction that they will make their associations increasingly forceful, adaptable, deft, prepared to attract and hold customers and delegates, and better prepared to work with government controllers and cash related foundations. The World Business Council for Sustainable Development, where a great deal of this work began, starting late made Vision 2040, which depicted frameworks to take the economy and the market to a fundamentally increasingly prudent future. In any case, considering the experience and exercises learned by associations in their acceptability programs, it has the make the way for a science office to help associations attempts by working agreeably with industry on issues of normal premium. For instance, portraying best practices in lifecycle examination, where there is a wide scope of mechanical assemblies and applications open for customers. The focus and dominance in green science are another sensibility interest that is shared by industry and presents open entryways for urging examination of ways to deal with make green science principles even more comprehensively understood and got. Fasil et al., (2013) saw that supportability has been dynamic locally and all around in progressing reasonable headway through green science. The committee is sure that a particularly described legitimacy structure to help need setting and fundamental administration at the association can, after some time, increment the cases of smoothing ou t responses for issues and take the execution to another level. As spoke to by the substance encloses this report, such a structure has the potential not solely to direct hazardous unintended aftereffects of decisions yet furthermore to support increasingly innovative vitality and imaginativeness in delivering answers for pressing issues. The limit of the association to satisfactorily snatching the acceptability relies on its social and organic affectability. The business should initially progress toward moving toward an eco-driven one and starting now and into the foreseeable future, it must change into a reasonableness centered business what not these need different endeavors and require some certifiable vitality. The key reasonableness tends to an obligation showed by the best association that moves past consistency and productivity to maintain a strategic distance from dangers and purpose of restriction costs. Like this, the acceptability approach must change into the affiliation system, and the affiliation methodology must change into the feasibility theory. That is the methods by which common sense is to be seen as a far reaching objective that consolidates each bit of the business and its affiliations. Impact of Failure to Adopt Sustainability Precisely when an affiliation joins normal reasonableness in its strategies, it can affect accessories in an assortment of ways. Assistants ought to be locally available with the affiliation's feeling of obligation in regards to typical common sense while keeping up say in the affiliation's future course. Since various affiliations are finding the opportunity to be discernibly mi

Parenting and Child Behavioral Functioning in Native American Families - 2750 Words

Article Review of maternal Gambling, Parenting and Child Behavioral Functioning in Native American Families (Article Sample) Content: Article Review of maternal Gambling, Parenting and Child Behavioral Functioning in Native American FamiliesStudents NameInstitution of AffiliationWrite up your analysis of the article using the following outline:1 In two or three sentences, abstract the article. What is its major stated purpose?The article is talking about the Native American mothers of a kind of 6 to15 years of age, this observed the relation between and among mothers gambling, parenting in the home environment, social support and kind behavior that is on the native side.The reaction were collected from a given community in casino on a great lakes Indian reservation. The studies shows that character problems in Native American kids in the article of maternal gambling were related with the bigger challenge related with financial strain, less sufficient parenting in the home environment, and kid age(Momper, S. and Jackson, A.2007). Moreover the studies were conditioned by frequency of mothers gambling , the number of social help from family available to the mother and kid gender.The major consequence of these studies for policy, practice and forthcoming research are captured. The major purpose stated the relationship between the financial challenges that lead to a social effect hence affecting individual character at large. Therefore the studies shows that the mothers enter to gambling just because they want to generate house hold income to sustain their families and settle their bills. Moreover mothers having the little time with their little ones hence affecting their social life as well as their tender age. 1 Write down your immediate reaction (can be both intellectual and emotional) to the article.My immediate reaction I can say the article is trying to give us the negative impact of gambling amongst the mothers and the relationship in their families amongst their children. This means the activity is a bad one to be performed in the society hence this need to be taken into co ncern. Since the gambling bring a negative implication to the social life of the kids because the parenting environment for these childrens is poor, most of their time is spend in gambling process or activity, hence childrens develop different character that a young child that have good parenting care has undergone.My second reaction is this people from great lake side their main source of household income is through gambling and therefore to me I can say is good activity they earning a living out of this,(Jensen, 2013). Therefore the social life should be balance with economical. Moreover you cannot have a good social life if youre still struggling with your financial strain.the article was just good to give a sample overview about the relation of mothers gambling to struggled to earn a living and their parenting responsible hence this area needs a lot of research to been done in the future to done about mothers gambling, and parenting environment. This article touch on a small ar e that sampling. 1 Does this article report on the findings of research?The article need a lot of research to be done. The issues of organized on reservations is complex. Balance needs to be established between the positive economic benefits of Indian gaming versus the negative implication of more consistence gambling Native American women.The article has several limitation that we cannot support or recommend in the future one the outcomes of the study on one area cannot be generalized beyond the models, location and inhabitants. Second the data are cross-sectional and, as such, provide no basis for inference about the causality. Third the information collected forMaternal self- reports, and the extent to which they relate to actual behaviors is not known. Moreover is not sufficient. The consistencies in this review must be recognized as a possible constraint vis-a-vis the contemporary facts. Still, there are few such statistics on maternal gambling, parenting in the home environmen t, and child behavioral functioning in Native American families. 2 Does this article include an explicit research question, and/or specific hypotheses?If unsure, identify the major concepts (e.g. self-esteem, social class, insecurity, racism, etc.) in the article, and determine if the author suggests any kind of relationship between them. How clear is the author about this relationship?The article touch on the economic and social behavior of the causality that is to say many Native American mothers take most of in gambling leaving their children to family support thus affecting the social life of the their children. The self esteem is also affect for the children since the lack that parenting care of their mothers. There is also a lot of finical constrains thus lowering the self-esteem of the mothers(Momper, S and Jackson, A.2007).. This factor lead to the other that is if youre not financial free it means your social life is affected, the more you become insecure thus lowering sel f-esteem. 3 Have the key concepts been operationalized into variables? If yes, which is the independent variable (causal) and which is the dependent variable (effect) and how will they be measured? If no, how would you go about making them measurable?Yes maternal gambling and parenting has led to child behavior. Maternal gambling is the causal variable and parenting which has led to dependent variable that is child behavioral functioning. The fact that parent are busy gambling to rise finances for the house hold and settle bills this also contributes to the development of their children behave, moreover the boy child is the most affect most in this scenario since girl child is said to be protective(Gibson, D. 2015).. The economical strain is said to affect the boy child behavior since he will strive to relief himself from that situation. 4 Is an attempt made to test the hypothesis(es)?Yes since the sample of study was taken form 150 Native American ladies with the children age 6 t o 15 years to test the effect of the maternal gambling, parenting and child behavioral functioningMomper, S. and Jackson, A. (2007).. The article shows how the gambling affect social lives of their kids and final affecting their behavior functional. Financial constrains also enhance the effect of their social life among the child boy. 5 What is your assessment of how well the author(s) relate the findings to the original question or hypothesis?The hypothesis was carried to check how maternal gambling has led to poor parenting care or home environment to their kids thus leading to behavioral function.The research shows that the pathological gambling was associated significantly with more recurrent gambling less active parenting in the home environment hence child behavior problems. High house hold income is said to have good parental care since there time is not spend in gambling. 6 Is the research design specifically stated; what design did they used?Yes the have use sampling method or model to carry out their study.(Gibson,2015). Reserved area that is the sample was taken from a Native American ladies of 150 having children of 6 to 15 years to study the effect of gambling in the society and how it will affect the social and economic lives of the kids in great lake side. 7 Is there a comparison and/or control group?Yes the analyses sows that pathological gambling was related with significantly with more frequent gambling less adequate parenting in the home environment and the child behavior problems. Parenting in the home environment is associated with social supportive from family and friends is to be having less child behavior function(Gibson, 2015), holds that parent with more house hold income or free from financial constrains is also said to having good parenting home environment. Therefore there is a different between the two groups. The measures for a child to grow in a free form behavioral function is when the parent are free from financial constraint s and good supportive family and friend hence good social life. 8 Does the author discuss validity and/or reliability of the instrumentation used?Yes since has used sampling methods that having a study a given group of people that is women with 6 to 15 years of age,(Jensen ,2013),Holds that data analysis that is data was analyses from the same people and also multiple regression analysis was also used to show how maternal gambling affect the parenting hence child function 9 Finally, summarize your assessment of the article, including whether you think the article achieves its originally stated purpose. How well written is it: Is it clear and coherent? Is it logical? What are its primary strengths and weaknesses? Is this article relevant to practice? The litmus test: a) would you recommend this article to others, if yes, who? b) Could you replicate this study?The article achieves its purpose since it just for sampling purposes. The article is very clear and coherent since there is that flow that its the introducti...

Deceitful Clytemnestra of Euripides Electra Essay

Deceitful Clytemnestra of Euripides Electra Agamemnon returns from Troy, a victorious general, bringing home spoils, riches and fame. He is murdered on the same day as he returns. Clytemnestra, his adulterous wife, has laid in wait for her husbands homecoming and kills him whilst he is being bathed after his long journey. During the Agamemnon, large proportions of the Queens words are justifications for her action, which is very much concerned with the sacrifice of Iphigenia to the gods, in order for the fleet to set sail for Troy. Aegisthus, the new husband of the Queen Clytemnestra, and partner in the conspiracy to murder the war hero, had reasons, which stemmed from the dispute between the Houses of Atreus and Thyestes. Was the†¦show more content†¦No blame is placed upon him by the people and they believe he slipped his neck in the strap of fate 217, only after which did his spirit become black, impure, unholy 218. The people of Mycenae, typically represented by the elders, and thus the Chorus have absolved him of blame in their minds. All their words about the leader are nothing but in praise of their king. They are nearly faint with longing for the return of their king, though we can also partly attribute this to a desire to be rid of Clytemnestra more than their wish to return to the rule of Agamemnon. They indeed emphasise the tyranny of the Queen (she commands, full of her high hopes...manoeuvres like a man 13). The sentry echoes the love for the King though (My king, Ill take your loving hand in mine 37), and the herald is similarly well disposed toward him, and he hasnt been under the yoke of Clytemnestra (he brings us light in the darkness...Agamemnon lord of men). The people absolve the King of blame over Iphigenia, and give him unconditional loyalty, but Clytemnestra rests it all upon his shoulders (girl of tears...here you are repaid 1554). She understands the grandeur of her action and the scale of it but believes that what we did was destiny 1692. Though, it is my belief that th e honourable King of Mycenae was commanded by the fates to kill his daughter, and it was by no means his will to carry

E-business Foundations and Basic Concepts Example

Essays on E-business Foundations and Basic Concepts Research Paper E-business Foundations and Basic Concepts Number Department Trust and Security Quality web hosting service providers for organizations ensure the websites of their client businesses are available via the World Wide Web. They provide space for virtual data storage and access through ownership or a lease. Web hosts also provide Internet connectivity to clients. From simple file hosting and sharing via the File Transfer Protocol (FTP) to sophisticated cloud computing services, web hosts have become the archetype for modern businesses. The sophistication of the processes has raised security issues, especially for users (Kajan, 2011). Services including web browsing, e-mail, Internet faxing, voice-over-IP (VoIP) and instant messaging are affected by security issues. However, the use of forward secrecy in which it is impossible to derive temporary session key from the permanent asymmetric secret key makes the use of the services more secure. HTTP vs HTTPS Hypertext Text Transfer Protocol (HTTP) allows web users to communicate online with other web sites, while Hyper Text Transfer Protocol Secure (HTTPS) ensures the security of such communications through an encryption (Kajan, 2011). With HTTPS, third parties cannot eavesdrop on information exchanges across websites. For instance, one may get an e-mail notification on a sale of a product but when it comes to the entry of personal or confidential information such as credit card number, password or social security number it is done securely on HTTPS sites. Public-key cryptography Public key cryptography is a security algorithm which is composed of two different but mathematically linked entry points for private and public (Kajan, 2011). Whereas the latter key encrypts plaintext or corroborates the authenticity of a digital signature, the former key helps to create digital signature or decrypt ciphertext. Network security Examples of bad network security practices include; use of simple and or guessable passwords, failing to sign out from a web interface, and opening unnecessary firewall ports. VPN A Virtual Private Network (VPN) is an internally created Internet connection within an organization. A VPN helps organizations to cut costs when using leased Wide Area Network lines, and long-distance telephone services. Browser cookies A browser cookie is a tiny piece of data that websites send to user’s web browsers for storage while browsers surf the website. Cookies send back details of the user’s previous browsing activity to the server. Cookies enable web servers to remember important information such as goods which a user has filled in a shopping cart. Cookie myths: a) browser cookies track every activity of Internet users – the truth is that cookies will remember only the information that an individual has already entered on particular Internet sites; b) cookies are viruses and may spam messages or create unnecessary popups - the truth is that they are merely text files; and c) viruses can extract personal information from the cookies – cookie text files cannot reveal such information (Kajan, 2011). Web application security A web application refers to any software whose operations is supported by a web browser or has a programming language that is compatible with a web browser such as JavaScript. Cloud computing is an example of the business use of a web app. Making web apps user friendly, and logging out idle accounts by web administrators will improve their security. Security certificates A security certificate enables an organization to host a secure website with adequate encryption. By ensuring a web site encrypts the information and has a functional certificate, people can help safeguard themselves against hackers who create mischievous sites to collect information from an organization (Kajan, 2011). Setting the website to begin with HTTPS rather than HTTP is the best way to obtain a security certificate. Recruitment and work opportunities on the World Wide Web LinkedIn enables organizations to post videos and photos of their internal processes, advertise for jobs and get the right applicants to fill such positions; b) with a company page, HR managers can link with top performers and woo them into their companies for a higher productivity, and; c) companies can build their credibility through LinkedIn by making essential updates via blogs, twitter and other social networking sites. Online employment markets Online employment markets such as the jobsmarket.com enables job applicants to post their resumes online for browsing and invitation to interviews by potential employers. Other work opportunities online Jobcentreonline.com is another website that outsources freelance IT work. They place an ad for potential applicants to apply (Kajan, 2011). With an online application form and portal to upload one’s personal details, and academic qualifications, they screen and shortlist the applicants. Then they contact the qualifying candidates, carry out a short telephone interview and give them the job. Upon satisfactory completion of the job, their payment is processed and sent through international payment systems such as Payoneer, Moneybookers or Paypal. E-business quality control Electronic business is increasingly becoming competitive each passing day and with its quality being based on content. To survive in this environment, best practices push business organizations and publishers to measure and present the best website content as possible. Generating quality content revolves around providing the audience with vital information that creates and maintains trust, integrity, and engagement. eBay and Amazon are examples of companies that publish quality online content. Search engine optimization Search engine optimization (SEO) entails the process of influencing the appearance of a website or page naturally in search engines results. Google SEO guidelines requires users to research the words they want to search before writing the content; write the key words from the list of Google SEO keywords provided; Google’s Keyword Density Checker will try to match the words and arrange the results in order of priority. Some of the myths surrounding SEO include; billing affecting the order of the results; companies that top the results are endorsed by Google; and that Google spies on users of Google Analytics (Kajan, 2011). Google web Analytics Google web Analytics is a service that creates comprehensive statistics regarding the source and flow of web traffic. The tool also measures conversions and billings. The service is mainly used by advertising firms and not webmasters and technologists who came up with the idea. Alternatives to Google web Analytics include: Clicky, Mixpanel, FoxMetrics, Open Web Analytics, Kissmetrics, Logfile Analysis, and Website Tracking Tools. Industry trends Google products that are good for business include: Google Chrome, a web browser; Gmail, an e-mail service; Google Drive, a cloud memory application that stores data of up to 10GB; and Google Analytics, an application for measuring the web traffic, especially for billing ads. Cloud computing Cloud computing refers to a number of computing philosophies that encompass a wide range of computers linked through a virtual communication system. A computer cloud has applications, platforms and networks that businesses can use for marketing and communications with customers. Software as a service Software as a service (SaaS) enables businesses and individual users access to application software and memory storage, provided one has Internet connection. Unlike traditional desktop applications where users purchase software and install them on their remote computers, for SaaS application software can be accessed and used on the servers of service providers. Salesforce, Basecamp, and QuickBook are examples of clouds (Kajan, 2011). Social networks for business Facebook, Twitter, Tumblr, LinkedIn, and Google+ are the major social networking sites used today (Kajan, 2011). Business organizations can set up pages and attract followers online. Business organizations can then use this relationship to communicate, introduce new brands and market their existing products and services. Smartphone Apps Smartphone apps are application software created to run on smartphones. A business can benefit from smartphone apps such as LinkedIn by getting into contact with potential staff. References Kajan, E. 2011. Electronic Business Interoperability: Concepts, Opportunities and Challenges. New York: Idea Group Inc (IGI).

Strategy for Sumsung Family Hub-Free-Samples-Myassignmenthelp.com

Question: Discuss about the Marketing Strategy Recommendation for Sumsung Family Hub. Answer: Introduction The contemporary business scenario is core dependent upon the marketing strategies adopted by the organisations which ensures the companys sustainability and growth in the competitive environment. The marketing strategies are also meant for directing the organisational activities into a right direction and gain competitive advantages at the same time (Lippincott, 2006). Here, the report would be highlighting the recommended marketing strategies in relation to Samsung family hum refrigerator under the brand name of Samsung. The purpose of this report is to deliver an effective recommendation in order to develop an efficient marketing strategy through which Samsung family hub would be able to set its firm foot into the target market. Therefore, through a clear depiction of the target market, brand positioning strategies and marketing mix the aspects could be moulded as per the market demand in a suggestive manner (connected-hub, 2017). Thus, the aspects are being evaluated in the follo wing components. Target segment The target market comprises of the consumers who possess the ability to purchase the brand and product while delivering profitability and competitive advantage to the organisation. In relation to develop an effective marketing strategy for Samsung family Hub refrigerator, from the household segment the highest Q consumer segment could be selected. The reason behind choosing such target segment is that it has the sheer potential and capability to deliver profitability to the respective company (Woodall, 2007). On the other hand, as the Highest Q consumers segment spends a luxurious life and have to purchase in accordance with the requirement and demand of their lifestyle. The nature of this consumer segment is that they often search for luxurious products and purchase in order to match their status instead of fulfilling their requirements. Through the below table the target market segmentation attractiveness could be understood. Market Attractiveness Criteria Size Growth Structural Attractiveness Company Objectives Resources Segment Segment Size Segment Purchasing Power No of Competitors (Home Appliance Market) Suitability of Brand (Samsung) Suitability of Sub Brand (Family Hub Fridge) Lowest Q ? Many competitors = ? ? ? Second Q ? ? ? ? Third Q ? ? ? ? Fourth Q ? ? ? ? Highest Q ? ? ? In the above table it could be realised that the selected market segment has a potential purchasing power that would help the organisation in attaining its profitable objectives. As almost 79% of the population belongs to the highest Q consumer segment and is likely to purchase more than other segments in the market (Wymer, 2011). Brand positioning Brand position is the form of marketing practices through which the organisation places its brand image in the minds of the consumers. It generates a scope for consumers to think about the brand at the time of purchasing and the brand would be the first priority of the consumers in this manner (Baines, 2011). A strong brand positing indicates a strong presence of the brand in the minds of the consumers with unique features and sustainable image. In the context of Samsung Family Hub the brand positioning strategies could be developed while keeping the target market in mind. In this regard, the highest Q consumer segment would be subjected to be introduced with the brand as the product will be able to attain their luxurious requirements with effective practices. Thus, the strategies could be stated in terms of highlighting the unique feature of combining internet and electronic technology at the first hand (Marketing mix, 2013). The aspect is evident from the fact that through Samsung Family Hub refrigerator the consumers could enjoy the benefits of internet and technology at the same time. The brand and the product could be considered as appropriate as the highest Q consumer section mainly belong to the high level of society that purchase thing not out of necessity but out of desire. Apart from this, it would also be successful in drawing a unique image of the brand due to its unique features like shop groceries directly from the fridge. Thus, from a competitive point of view the product along with the brand would evidently be able to satisfy consumer needs (Doyle, 2013). Through the brand positioning maps the availability and ability to match standards could be understood. Figure: brand positioning map Source: The above brand positioning map has successfully manifested the awareness rate of Samsung Family Hub to the target consumer market due to its unique features and extraordinary services and through such feature it would be able to create a unique brand image to its potential consumer markets. Marketing mix 4 ps Marketing mix is one of the most significant elements in the marketing concept that are contributed to the right placement of the brand as well as the product in front of the target market. The marketing mix comprises with four main elements such as products, price, promotion and place that are conjointly known as the 4 Ps of marketing mix (Faisal, 2016). Thus, in relation to the proposed brand positioning the below 4 Ps of marketing mix could be recommended in the following manner. Price: price refers to the financial value of the product that the consumers are subjected to pay at the time of purchasing the product. Samsung has likely to set its entire products price while keeping the target market in mind. Surprisingly, the price for Samsung Family Hub could be set between $5,000 and $6000 (Ferrell, 2016). Such price is also affordable for the target consumers. Product: the product segment refers to the commodity deliverable to the target consumers in exchange of price. Samsung Family Hub has presented with a high technology aided product that would be able to attain the desires and requirements of the consumers (Riezebos and Grinten, 2012). The specification of the products is that consumer could enjoy shopping while working in the kitchen. Place: place refers to the position or medium through which the company is able to deliver the product to the consumers. Hence, the Samsung Family Hub refrigerator would be available to the potential and selected consumer markets through Samsung stores and relative dealers. Promotion: promotion refers to the act of creating awareness among the target market through using various media. Hence, the company and the brand have concentrated upon developing promotional activities print media and television. PLC and the Diffusion of Innovation The product life cycle involves the evaluation of several stages and through the stages the product has to pass in order to accomplish its complete development. The PLC includes four important stages within the entire cycle such as, introduction, growth, maturity and decline. Here, the discussed product of Samsung family hub refrigerator is in the growth stage of its PLC as it intends to create a potential market. On the other hand, the Diffusion and innovation theory would help in identifying potential target market for the brand. Thus, within the theory diffusion refers to the identification of the approaches that influence the group of people to adopt new ideas, products or practices (Hauser and Shugan, 2008). But innovation contributes in developing the assessment of individual who do not accept ideas or product only based on prior existing information. Thus, based on the Diffusion and innovation theory the Highest Q target market that is consumer belonging from high level of soc iety would be appropriate in this regard. Type of Consumer product The types of consumers products could be referred to those products that are purchased by final consumers for their personal use. In this context four types of consumer product could be detected such as, Convenience products Shopping products Speciality product and Unsought products In this regard, the Samsung family hub refrigerator could be categorised in shopping products for the specific target market. Recommend a marketing mix Product: in this regard, the recommendation could be delivered in terms of product design. Thus, for attracting the target market the product design would be delivered in the following manner. Product Recommendation Explanation Samsung Family Hub Refrigerator The product should be presented with touch screen door locking and should be equipped with apps for smart screen locking. The design is proposed in order to incorporate security to personal use or the digital door locking system could also save children from accidents or any other misshape. Place: in order to incorporate recommendation for placing the products through which the consumers could purchase the commodity. Thus, the place could be determined as online retail stores (Peter and Olson, 2010). The place has been chosen as the target market is more likely to surf online retail stores and purchase products. This platform will help in creating an effective brand positioning as the online retail store would be promoting the features of the product in details. Promotion; in case of promotion, it could be suggested that the products should be promoted through social media marketing and advertised on the social networking sites that help in attracting more number of potential consumer to the brand (Keohane, 2014). Along with this, brand placement through movies and billboards would be effective in relation to promote the product. Price; the pricing strategy in relation to the product would be based on three things, Price skimming: in this regard the price should be set around $ 7500 and later reduced in $6500. Price penetration: in this case the initial price should be $5500, but later should increase with $7500. These strategies would help in realizing the brand positioning as it would be delivering an evident quality image of the products. LG price Samsung Family Hub price $5499 $7,499 Summary Table of your Marketing Mix Marketing mix Explanation product The product would be designed with touch screen door lock. Place Online retail stores Promotion Social media marketing Price Between $5500 and $7500 Conclusion In conclusion it could be stated that the marketing strategies are also meant for directing the organisational activities into a right direction and gain competitive advantages at the same time. The Samsung family hub has evidently created awareness among its target market and through effective marketing strategies the product would be placed to the target market for more competitive advantages and profitability at the same time. Hence, it is evident that through the recommended marketing strategies the respective product is expected to gain desired competitive advantages References Lippincott', 2006. Evidence-Based Case Management in a High-Risk PregnancyA Case Study.Lippincott's Case Management, 11(5), pp.247248. Marketing mix, 2013.Marketing mix. Johannesburg: Systems Publishers (Pty) Ltd. connected-hub, 2017.connected-hub. [online] Samsung Electronics America. Available at: https://www.samsung.com/us/explore/family-hub-refrigerator/connected-hub/ [Accessed 9 Aug. 2017]. Baines, P., 2011.The political marketing mix. Los Angeles [u.a.]: SAGE. Doyle, P., 2013.Value-based marketing. Hoboken, N.J.: Wiley. Faisal, A., 2016. Marketing Strategies in Online/Digital Marketing.Account and Financial Management Journal. Ferrell, O., 2016.Marketing strategy. [S.l.]: Cengage Learning. Fifield, P., 2012.Marketing Strategy. Hoboken: Taylor and Francis. Hauser, J. and Shugan, S., 2008. Defensive Marketing Strategies.Marketing Science, 27(1), pp.88-110. Keohane, K., 2014.Brand and Talent. Kogan Page. Peter, J. and Olson, J., 2010.Consumer behavior marketing strategy. Boston: McGraw-Hill Irwin. Riezebos, R. and Grinten, J., 2012.Positioning the brand. London: Routledge. Woodall, T., 2007. New marketing, improved marketing, apocryphal marketing.European Journal of Marketing, 41(11/12), pp.1284-1296. Wymer, W., 2011. Developing more effective social marketing strategies.Journal of Social Marketing, 1(1), pp.17-31.